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Sunday, June 15, 2008

Ways E-Commerce can reduce cycle time, improve employees' empowerment and facilitate customer support

E-Commerce Reduce Cycle Time

Do you want to be your customer's preferred supplier?
Would delivering a quality product in less time than competition increase sales?
If YES, you should consider implementing a plan to reduce cycle time….

What is cycle time ? Cycle time is the time required to complete a given process.Example,the cycle time required to process a customer order might start with the customer phone call and end with the order being shipped in. E-Commerce has help in reduce cycle time by eliminating non-value added activities like inspection, test and schedule delays, and also queuing time on buying products. By implementing cycle time reduction, it is more efficient hence quickly respond to consumer wants.


Dell company has been implementing reduction cycle time day-by-day. When we purchase orders online, the orders will instantly send to the manufacturing department. Hence, it save processing time, cost and hours. From this, it creates convenient to consumers and it is very efficient in delivering the products.

E-Commerce Improves Employee's Empowerment

Besides that, due to the advanced technology that our world has,employees been learned to be more independent in making decision. Example, when consumers online purchase goods, the employees in charge will need to check the availability of the credit card number that the consumer gave to confirm the purchases. Thus, it also provide customer satisfaction to fulfill customer needs.

E-Commerce Facilitates Customer Support

Dell website which keeps customers in touch with the location of their goods and when they will arrive. Provision of this sort of information creates greater customer satisfaction and sense of control. Publishing Frequently Asked Questions (FAQ’s) on a website saves customers time and money waiting on the phone for a response.

Automatic email responses provide customers with instant information to their inquiries and helpcreate more sales by answering general queries more quickly and comprehensively. Websites with interactive features, eg chat line, bulletin board, email, e-forms. These facilities help keep thecustomer in touch with the “real person” in the business. Some customers respond better in this environment and the business owner can ask more direct questions of the customer to help build personal profile information.

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